All Good NYC
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Sidekick

Sidekick is a funky new bakery launching around Washington DC. All Good was approached to create a photography campaign to assist in the launch of its flagship location in Ballston Quarter. The challenge was to curate set designs based off of pre-conceived branding that involved colorful patterns and odd illustrations. We decided to bring those patterns and illustrations into the 3D world. We created the patterns out of cut paper, we hand-painted 100 wooden balls. We molded hands out of ceramic. Etcetera. These are the results.

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